Jenny's Story

My Diagnosis:
In 1993, I was diagnosed with celiac disease. My doctor recommended I follow a 100% gluten-free diet, which sounded relatively easy when he explained it to me. Just don’t eat gluten, right? But as you know it wasn’t that easy. I was shocked to discover how challenging it really is to avoid the gluten hidden in everything from salad dressings to deli meat. Cutting gluten out of my diet gave me immediate health benefits, though, so I committed myself to reading labels and changing the way I eat.

My Reaction:
I went right out and bought all the gluten-free breads and baking mixes I could find. And I was horribly disappointed with each one. They were either heavy and wet or they had a strange texture or they left a horrible aftertaste. So I switched to plan B: I eliminated all breads from my diet and I stuck to corn, potatoes and rice. As I’m sure you know, my limited options made enjoying meals difficult … and they made eating at restaurants almost impossible.

My Saving Grace:
A few years later, my mom and I were preparing to visit some friends in Norway. As I explained my weird dietary restrictions to them over the phone, I was surprised to learn they knew all about gluten intolerance … and how to make delicious foods that were celiac-safe. They explained that people of Scandinavian origin are more prone to celiac disease, and bakeries there had long ago perfected the art of making delicious celiac-safe bread products. We also found out that in Europe, celiacs consider a gluten content of less than 20 ppm gluten to be gluten-free, and that they had been eating these products safely for nearly 30 years!

When we arrived in Norway, our friends had “Jenny bread” (they pronounced it Yenny bread) waiting for me, and, to my total surprise, it was fantastic! Mom and I immediately stocked up on their bread mixes and brought back as much as we could carry when we headed home. I rationed them for as long as I could, and our friends were wonderful about sending me care packages every Christmas.

Giving YOU Hope!
Over time, though, it wasn’t enough, and I wished I could have those great products on a regular basis. That’s where my husband came in. He had years of experience in the food industry, so he went to work to bring these amazing products to the U.S. market. So now I can get them whenever I want … and so can you!

We are delighted to be able to bring these tasty products to people all over America living with celiac disease and gluten sensitivity. To make our products available to everyone, we’ve decided to sell them only through the Internet. I think you’ll agree that they are the best products you have ever tried.

Our goal is to help people with celiac disease and gluten sensitivity enjoy meals again. We hope you try all our products, and that you visit us here often. We are always creating new recipes to share. We also want to hear what you think, and we want to hear your stories.

Here’s to a new outlook on a celiac-safe lifestyle!

Comments (13)

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a guest said:

Thank you so much for bringing these items to the US. I was diagnosd with Celiac disease 3 years ago, and am always looking for new products. I will add your link to my blog, and do a review of the products for those wanting feedback! FYI--Van's Health Food in Livermore, CA may be interested in selling your products. They have a huge GF selection. 2148 1st St Livermore, CA 94550 (925) 447-2976 Thanks, Kaari Jacobs http://themostess.blogspot.com

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May 05, 2008
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JennyBosking said:

	To the parent of the 8-year old child who is having rashes and mood swings: As with any medical questions or concerns, you should first start by talking to your doctor. There are several tests that can be run to rule out many issues that will help you to find a proper diagnosis for your son.
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April 04, 2008
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JennyBosking said:

Thanks for your question. In order to make our products available to as many people as possible in North America, we are focusing on internet sales. But we would like to learn about retailers that our customers think would be interested to carry our products. If there is a retailer in your area that you believe would be interested, let us know. And yes, our sponge cake is fabulous, and can make so many yummy desserts (cupcakes and poppy seed bread are my favorites!).

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April 04, 2008
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a guest said:

	I live in a very small town the closest health food store is over an hour away even then they're selections are limited, so i will try ordering prodects through the internet , my only concern is that they wont taste good then i'm stuck with an expensive product i don't like.however your prodect does sound yummy!!
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April 03, 2008
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a guest said:

	i am celiac i also i am thicking my 8 year old son is also because of the rashes and mood swings what do i do
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March 21, 2008
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a guest said:

To answer about Sainsburys and Tesco - yes they both have lines in the stores of gf shelf stable baked goods, mini cakes, cookies, crackers, etc. Tesco is also opening this year in CA so that might be a great option for Celiacs out there to have even more European products to choose from. I might have a freind out there send me care packages of gf stuff, if Tesco opens near her in the northern part of the state.

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February 08, 2008
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JennyBosking said:

My only experience with gluten-free shopping in Europe was in Norway. There were definite gluten-free sections in the grocery stores--even 15 years ago. Of course, I had the help of my foreign-exchange family taking me around to show me what Norway had for celiacs. My biggest memory though was seeing signs in bakery windows advertising that they had gluten-free bread. We even took my picture in front of one of the bakery windows! I just couldn't believe it.

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February 06, 2008
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a guest said:

Sounds very exciting!! It's funny though, I lived in Surrey, England for seven years and never noticed any gluten free products. I wasn't really looking for them since I and my teenage son had not been diagnosed yet, however, I did frequent the health food stores there and would have thought I would have seen something. Did you say that they are labled gluten-free? How did you know what to look for? Did they have them in bakeries or main stream stores like Tesco or Sainsbury? tks. looking forward to your first shipments!

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February 04, 2008
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JennyBosking said:

	Yes, we have. You can find it at Celiac.com, along with a lot more good information about the subject. Here is the link:http://www.celiac.com/articles/794/1/Trace-Amounts-of-Gluten-Acceptable-in-the-Treatment-of-Celiac-Disease/Page1.html
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February 04, 2008
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a guest said:

	Have you found any research studies to show that there is no damage from 20 PPM versus virtually 0 PPM foods?
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February 03, 2008
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JennyBosking said:

	We sure will!
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February 01, 2008
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a guest said:

	Will you be shipping to Canada?
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February 01, 2008
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a guest said:

	I am SO excited to find out you're bringing these products to the USA! I had shelf stable gluten free baked goods in France and London on vacation and I could not believe how fabulous they were. I'm sure these mixes will be similar which means they'll live up to the name 'tastes like real food'! TJ www.gladtobeglutenfree.blogspot.com
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January 30, 2008
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